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Computing - Mobile Computing
The Greater Chinese Notebook PC Industry, 1Q 2011
March 07, 2011 / Nicole Huang
28 Page, Statistics Report
US$2,200 (Single User License)

Abstract

This research report presents shipment volume and value forecast and recent quarter review of the greater Chinese notebook PC industry. The report includes shipment volume and value, ASP, manufacturer volume ranking, shipment by tier, shipment by maker, and shipment by price point, and product mix analysis. The content of this report is based on primary data obtained through interviews with notebook PC makers. The report finds that the seasonal demand and the launch of new CPU-powered notebook PCs spurred the greater Chinese notebook PC industry's shipment in the fourth quarter of 2010. The industry's ASP was mainly upheld by the increasing share of high-end notebook PCs in the fourth quarter of 2010. It is anticipated that the industry's shipment volume and value which witnessed both sequential and year-on-year growth in the fourth quarter of 2010 will not continue well into the first quarter of 2011, mainly due to Intel's Sandy Bridge chipset flaw, and the industry, therefore, will see a two-digit sequential decline in the first quarter of 2011.
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